A value proposition is not a lecture. Nor is it a book. It’s meant to be short.
Omission of facts is inevitable when something is short.
What facts are you willing to omit vs. which facts do you HAVE to include?
What are the 5 key things that once customers understand/SEE them, they can start doing the rest of work to find out the details?
Even with full-proof logical reasoning, why can’t anyone get through to them?
You’re better off convincing them…but you’re running out of runway.
Have you paused to ask yourself what THEY want?
They could be craving for exactly the thing that they’re giving you. These clues could be cues for what they’re asking for from you.
Give them what they want in order to get what you want.
The camel cannot see its own hump.
If something is keeping you up at night or it’s been bothering you for way longer than you think it should, talk it out. Don’t keep to yourself.
They may very well be able to pull a solution out of their back pocket. Boom. Just like that.
Collective Thinking Read More »
It takes bravery to ask questions.
When someone asks a question, they’re risking exposure of their ignorance.
When they care enough to risk their reputation, start your answer with the statements, “That’s a good question” or “You have a good point.”
You’re rewarding them for their bravery.
No matter how often you say these phrases in a single conversation, it won’t get old.
That’s a Good Question Read More »
Ichigo-ichie is a striking Japanese phrase which means “one life, one-time encounter.”
The moment will not happen again when I was staying up to fight for patients who are eagerly waiting for a life-saving drug.
The moment will not happen again when I was face-to-face with a client who is also an IRONMAN.
The moment will not happen again when I was spending 1:1 time with a master strategist.
The moment will not happen again when I was responding to a project manager’s text.
Similar moments may occur, but never quite the same.
Too often we dismiss these gifts because we’re too busy demanding our rights.
Drip by drip, I get opportunities to create something GRAND.
When building a strategy from the ground-up, what are the questions you should be asking yourself?
Wouldn’t it be nice if someone whispered those questions into your ear?
Hope these questions are just as helpful to you as they are to me.
Questions That Count Read More »
There are many reasons to stay apart.
Different languages.
Different skin colors.
Different education levels.
Different levels of seniority.
Different opinions.
Different organizations.
The list goes on.
If we’re ever able to unite despite all of these differences, it’s truly a miracle.
But there’s good reason to seek out unity. United we stand, divided we fall.
According to the United States Census Bureau, health care is the largest US employer. Yet, SO many patients expose how embarrassingly messy and inefficient our system is. What gives?
Solving Problems Together Read More »
In conflicts, people rarely put up a fight to prove that a point of view is correct.
Even if they’re proven wrong, they will walk away in peace if they FEEL that they were heard, and people are leaving with the perception that THEY were correct (not whether their idea was correct–but that they were correct).
It was never about the idea—it was about them all along.
So, find a way to resolve the conflict in peace. Your team will be much better off.
Time is not limitless.
Yet there is always a way to make time for priorities. Always.
Decluttering and organization create time.
Same thing goes with space. Space is not limitless.
Yet there is always a way to make space for priorities. Always.
Decluttering and organization create space.
Making Room For More Read More »
When the SAME information is available in both Word and PowerPoint files, people will likely pick up the deck first.
There is something to be said about visual elements and white space.
It becomes a problem again, however, when the slide decks are so verbose that they should’ve been Word documents instead.
It takes someone who cares in order to compile the information from all different sources and condense it into a visually appealing story.
When SmartArt doesn’t have the right template to effectively present your information, check out Diagrammer.com. It is a phenomenal place for free templates.
Strive for brevity that packs meaning.
Tiny but mighty is a good thing.
Visualizing Information Read More »
