I have to come clean. I don’t always act according to my blogs.
I’m not a hypocrite, but human.
And that’s the thrilling part.
Today I get to be a better version of my Self from yesterday. Blogging helps with this. Another helpful tool is my colleagues (who are also my friends) who quickly point out the inconsistencies that I still need to work on.
Unnecessary bureaucracies, paperwork, and formalities hold back team members, projects, and ultimately the asset’s potential.
Whose bright idea was it, anyways?
There’s complimentary question which we often forget to ask: “who didn’t say ‘no’?” If only someone in the room cared to resist when the decision was being made.
What seems like extra credit right now may feel like godsend in the future.
If something for tomorrow can be accomplished today, do it.
You’ll love your past self for it.
Struggles are catalysts for development.
The intense nature of launches exposes weaknesses of teams and areas requiring improvement. This the constructive outlook, at least.
Value of Struggles Read More »
Sometimes meetings we dread turn out to be the smoothest experiences.
Who aided in this seamless experience?
What happened outside of the meeting that enabled the pleasant experience within the meeting?
Whose invisible hand was helping us? If they don’t speak up, we might never know.
When the audience is seeking a punchline, don’t lead with an ambiguous title and then bury the punchline somewhere underneath.
Good decks and brochures in market access have thoughtfully crafted messages in their headlines. Your audience should be able to figure out your story even if all they have time for is reading the headlines.
If your audience isn’t up for a scavenger hunt, don’t create one.
Efficient is Effective Read More »
You are the average of the 5 people you spend the most time with. -Jim Rohn
There are different ways to spend time with people: in-person, virtually, by reading their book, by thinking of them.
Where do you want to be in the future? Who can help you get there? It could be worthwhile spending time with them.
There are some 1st grade teachers who have been teaching for over 20 years. Their earliest students are now in the workforce, moving and shaking the world.
It’s hard to imagine the long-term reach of our efforts in the midst of the day-to-day grind—but what are we working so hard for anyways?
In the spirit of Back-to-School season, an SAT-style analogy:
(assignments and lectures) : (1st grade teachers) :: (decks and meetings) : (market access professionals)
For ANYONE in the workforce, our work is an expression of relentless effort to create a brighter future.
Teaching someone the complexities of market access is…well…complex. The numerous intricacies need to be explained in a way that doesn’t bore the audience to sleep.
Telling a story is more engaging than spitting out facts without proper context.
Persona profiles are a great way to teach your audience about your customers. Answer these questions to create the persona profiles:
It’s impossible to predict the future.
Nevertheless, it’s easier to catch the arrow in mid-flight once you figure out their WHY.
Therefore, it’s often less important to understand WHAT they did, and more important to understand WHY they did it.
Predicting the Future Read More »
