The market isn’t buying from an alternative manufacturer—the challenge is that they’re buying from no one.
If you want to increase sales, you’ll need to get your customers to decide not only that you’re worth their time and money, but also motivate them to act now instead of later.
Those who believe that they’re destined for something, better figure out the answer to this question. Otherwise, they’ll continue working for someone else’s agenda.
It has been said that a chicken is just the egg’s way of making another egg.