Ready. Set. Access.

Market Access Strategic Execution Consultant

Working Hard For What?

/ By

Working Hard For What?

Is it fair that the hardest worker on the team to receives the least recognition?

When drafting a journal article, there’s no question that writers are the ones that work the hardest. Nevertheless, subject matter experts’ names are listed first in the authorship.

Whoever takes on the greatest RESPONSIBILITY should receive the greatest recognition. After all, the writer is off the hook after doing his part—the subject matter expert is not.

The hardest workers don’t always get the most recognition. But that doesn’t mean that they should stop working hard.

If not for the recognition, then what for?

Cutting Through the Noise

/ By

Cutting Through the Noise

Far too often, we let fear drive our actions. Fear of society.

As long as we live our lives based on what others think of us, we will lose.

Cut through the noise and chart your own course. Leave an imprint around here as unique as your fingerprint.

Inconsistencies and Hypocrisies

/ By

Inconsistencies and Hypocrisies

Doing something to win someone over without BELIEVING in it (and in them) doesn’t work. Humans have a special ability to sniff out inconsistencies and hypocrisy.

Consistency in thoughts and action is important. If you can’t bring yourself to BELIEVE in what you’re doing, you might be safer avoiding it altogether.

Putting lipstick on a pig is futile.

Emerging From the Ashes

/ By

Emerging From the Ashes

The Phoenix Phenomenon describes the ability of humans to rise from the ashes of difficulty, transformed.

It’s when we shiver in 40 degrees at the BEGINNING of winter, but rejoice and wear shorts in the same temperatures at the END of winter.

It’s when hardships that seem like mountains to newlyweds seem like child play to couples married for 50 years.

When we keep at something for long enough, we emerge transformed.

Whatever doesn’t take us down will only make us stronger.

Connections

/ By

Connections

Throwing facts into a training deck is almost like littering. It creates pages but not a story that can be retold.

Your audience won’t appreciate the information without you appreciating it first.

In “the principles for the development of a complete mind,” Leonardo Da Vinci advised, “Study the science of art. Study the art of science. Develop your senses—especially learn how to see. Realize that everything connects to everything else.”

Finding Inspiration

/ By

Finding Inspiration

The Ringelmann Effect is real. We see it when 5 people show up to a meeting, none having prepared anything in advance. They haven’t accomplished anything substantial during the hour. This is because everyone believes that they can count on the others to do the hard part, leaving nothing for them to do.

Uninspiring meetings fuel frustration.

The Ringelmann Effect could be signaling the need to find inspiration where one doesn’t exist.

Does your project matter? Why is it worth it? Why should you believe in it despite all odds?

Old Material In New Context

/ By

Old Material In New Context

Don’t think that you’re wasting your customers’ time by telling them what they already know.

New information can be news for your customers.

Old information packaged in new ways can ALSO be news for your customers.

Presentations that contain familiar material can still set off light bulbs around the room.

Work to Work

/ By

Work to Work

A goal gives our effort direction and speed. However, the fruit of our effort is not ours to own.

Fruits belong to the owner of the tree.

Do it for the process, not the prize. Your life will be so much better.

What Are We Doing?

/ By

What Are We Doing?

Most of us only play defense at work. All we’re doing is taking cover; deflecting danger; CYA.

If someone can help us with this, they become our new best friend.

How would our day look if we began playing offense? What if we decided survival is not good enough—we want to thrive?

Are we in the business of protecting ourselves or providing service?

More so than action-oriented questions, these are identity-seeking questions.

Krishna Patel, PharmD
Market Access Strategy and Execution Consultant
info@sojusllc.com
Linkedin-in
Contact Now
Scroll to Top