Ready. Set. Access.

Market Access Strategic Execution Consultant

Humility In Friction

Humility In Friction

You do not have a monopoly on the truth. All you have is a perspective, and it may not be 100% correct.

State your observation and solicit their perspectives to get all the facts on the table. You may just learn something that will change your perspective.

When there’s friction, humility is an effective lubricant.

Negative Feedback

Negative Feedback

When we seek feedback, are we really? Or are we seeking confirmation instead?

In the former, negative feedback sets off curiosity rather than disappointment.

What you’re creating is important and helpful. It matters. It’s going to bend the curve and make an impact.

And the feedback you get is a gift. Like all gifts, you can accept it or dismiss it (the discernment is actually an important skill that all of us can learn). Just don’t get disappointed.

We’re counting on you.

The Truth Works

The Truth Works

Work is what most of us do to pass time until we die. No wonder we’re so inspired (!)

Believe it or not, work is actually one of the most powerful spiritual activities—if we let it. It’s the perfect opportunity to stretch our intellect and exercise our empathy muscles. It’s also a great lab for testing out principles of Truth.

One of the principles of Truth is just that: offer your efficiencies to Almighty.

When we align our OUTLOOK with the Truth, our actions follow—and habits—and destiny. That’s just outlook’s genetic nature.

The Truth works.

Grow With Care

Grow With Care

When projects pile up, we become eager to just get them done so we can move on to the next.

Each project is the most beautiful and magical gift. It has potential.

If you’re responsible for the project’s generation, operation, or destruction: you hold the key to its potential.

Cheap But Inspirational

Cheap But Inspirational

Your field team is a valuable source of untapped intelligence.

Talk to them. In a 10-people meeting is good. One-on-one is even better. It just might give you the inspiration you were seeking.

Ground Zero

Ground Zero

Who are you serving?

Whose job description is actually to be face-to-face in front of these customers?

Seek out their feedback. They’ll be able to share intelligence with you in a way surveys can’t.

Sitting with him for an hour could save you weeks’ worth of research—and its associated cost.

Align

Align

The deck will ALWAYS look different depending on who does it and when. Even the same person will do it differently 6 months from now.

So, when there’s disagreement, you’re better off seeking alignment rather than engaging in a tug of war. There is no such thing as the right answer because, just like everything else in life, it’s not black-and-white. What was right back then could be wrong now. It depends on the situation and the people at the time.

It’s ALIGNMENT that brings all hands on deck and causes forward motion.

When There’s No Discipline

When There's No Discipline

Are we doing it because we HAVE to? Or because we GET to?

Discipline is clearly evident in the latter. And lack of it in the former.

Take Control By Giving Control

Take Control By Giving Control

No sense living in a mythology where others are responsible for our downfall–or we are responsible for others’ upliftment.

We alone are responsible for our destiny. We are our own best friends and own worst enemies.

Leadership was never about solving problems for other people. It’s about growing and developing people, so they are empowered to solve their own problems. Help them stand on their own two feet.

Know the Void

Know the Void

Too often, market access strategies turn into fishing expeditions. We throw messages and tactics at them, hoping something will stick.

It was never about telling your customers what YOU KNOW. It’s about telling them what THEY DON’T KNOW.

Have you ever asked that question? What DOESN’T your customer know?

Scroll to Top