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Market Access Strategic Execution Consultant

If You Have It, It’s Your Turn to Use It

If You Have It, It’s Your Turn to Use It

Our discourse has become coarse and we’re used to focusing on what divides us.

We owe it to our future to release ourselves from our hermetically sealed bubbles by releasing rage and extremism and accepting…well…acceptance.

The antidote for intensifying fissures, confusion, and doubt is cheap and accessible to all, hiding in plain sight: thought.

Just like negative ideas, positive ideas are genetic because they change our reality.

The bearers of the antidote have a responsibility to use it. That’s all of us.

What positive idea do you have? How can you distribute the antidote on a small scale? After all, charity starts at home.

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Take Off the Blindfold

Take Off the Blindfold

Without landmarks or when blindfolded, humans struggle to walk in a straight line and instead walk in circles. We can’t maintain a straight path without reference points, such as mountains or buildings. Even the sun’s guidance fails us.

If we’ve lost our way, it has little to do with misguidance and a lot to do with lack of guidance.

Enough of walking in circles.

Let’s recognize that we’re short on intent and take charge.

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Reward Their Attention

Reward Their Attention

Are your customer engagements successful?

Appreciate their attention and reward it with something worthwhile.

A recent study published in JMCP articulated some pain points among specialty pharmacists who meet with pharmaceutical field representatives:

  1. Pharmacy team members reported attending presentations that were not relevant to the patient population they served. This is usually because the individual on the pharmacy leadership team sending out invites may not have been familiar with each pharmacy team member’s specific area of practice.
  2. Meetings were oftentimes not clinically focused. For example, pharmacists report requests for meetings strictly for introduction to new or additional field reps. This trend could have been due to poor planning on behalf of the reps in which introductions did not align with presentations of new clinical data, new guidelines, or tools or resources that would be applicable to pharmacists’ practice or workflow.
  3. Specialty pharmacists generally perceive limited value of PIE presentations where the therapeutic area doesn’t relate to their area of practice and where the price points are nebulous (price point is an important clue to whether the drugs will be managed as specialty drugs).

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Same Yet Different

Same Yet Different

The DNA sequences of humans and chimpanzees are 98% identical.

The DNA sequences across all of us humans are 99.9% identical. Who knew?!

As humans, we share more similarities than we can imagine. Yet there are countless differences to celebrate!

Our health equity efforts can be so rich.

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Do Something

Do Something

The joy in serving is longer lasting and more satisfying than the joy in staying tucked up.

To paraphrase the late Congressman John Lewis: ‘See something, say something, do something. ‘

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