You already have everything you need to win.
It’s not a matter of gathering more resources but caring to mobilize all the existing ones for a singular cause.
To win, you must plan to win, prepare to win, and expect to win.
Raise your hand as high as you can.
…
…
…
Now raise it higher.
What was that about?
You’re capable of far more than you think. So, get out of your own way.
The time you have right now is like a drop of water on a hot surface.
Before you know it, it’ll be gone.
Would you want your provider to throw a treatment at you without ever caring to diagnose?
It’s dangerous, expensive, and time-consuming.
Same goes with marketing.
Show up like a professional.
Your customers are counting on you to show up today with the generosity, attention, and commitment that you did on Day One.
Show up even if you don’t feel like it. Especially when you don’t feel like.
That’s what sets you apart from amateurs.
The market doesn’t belong to the strongest or most intelligent.
It belongs to the one most responsive to change.
Are you persisting with old ideas because you can’t identify ones?
The times are changing so fast that evolving at the level of a hero is not good enough.
We have to transmutate. From a caterpillar to butterfly.
Busy-ness is not the point.
Rather than counting the things you do, do the things that count.
You may get really close to fitting in all the way. Only to find that you’re now easy to overlook.
Rather than finding all the ways to fit in, choose to stand out.
Make promises that no one else risks making.
Care to keep them.
This is how to win them over!
Even in solitude, the command-seeking Master of the universe is right there. Never leaving your side and actively participating in your work.
Recognize the help and enjoin it.
Alone we can do so little; together we can do so much!
Give your best and then try to figure out how to do an even better job.
