Ready. Set. Access.

Market Access Strategic Execution Consultant

Discipline

Discipline

Don’t let discipline slip through the cracks.

The work you do when no one is watching counts.

Relentless

Relentless

The market is saturated, there’s cutthroat competition, and the customers are skeptical.

Make home amongst the eruptions and liquid fire by working on the single most important thing: delighting the smallest group that could possibly sustain you in your work.

Embrace those customers’ dreams, worldviews, and energy…and leave the naysayers alone.

When you work to delight the minimum viable audience, you realize that the group is much larger than expected and they tell others.

Training

Training

Replace an empty mind with an open one.

If you can do this, you have an engaged audience.

Safe and Secure

Safe and Secure

Engage with the possible, seek the thrill of taking flight, and risk defeat.

Because this is safer than not taking the risk at all.

Take the leap of faith. You’re safe.

We Need You

We Need You

Arcane forms, changing regulations, difficult vendors, nonsense policies, and unintuitive software are not sources of complaint. They are boons.

If your job was too easy, you wouldn’t be employed.

Best

Best

You’re not here to change them. You can’t, even if you tried.

True act of love is helping them reveal the best version of themselves.

Curious

Curious

If you want to be better today than you were yesterday, allow yourself to be a beginner.

See Them

See Them

Your customers are offering you their attention and trust. Care to see 2 things about them:

Who they are: what are they running away from, what are they running toward, what do they need?

Who they can be: what will they leave behind, which doors can you open, how can you support them?

Seeing them is more than just looking at them.

Discovery

Discovery

A crisis is a terrible thing to waste.

Every crisis bears a seed of discovery within.

Lean in to make that great discovery that was meant to solve a great problem!

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