Turn Off Your Lens

Attention is one of the greatest gifts you can give someone. One of the best ways to give attention is seeking to understand their goals without editing them to suit yours.

We automatically put others’ goals through our own filter and lens, which may be too big or too small.

Your perspective is important, but the point here is not to project or predict. The point here is to empower them.

Listen to their reasons, what motivates them, and why. You will learn from this, too.

Help Them Lead Themselves

Everyone has a purpose, even if they don’t realize it yet.

1. What’s really important to you right now?
2. What do you need to get there?
3. Is there anything I can do to help you?

It’s purpose by which we can live a passionate, inspired, and motivated life.

Helping them lead themselves means you get the pleasure of living alongside someone who’s fulfilled.

Support Their Goals, Not Yours

Strategists, writers, editors, and creatives all work to meet the organization’s goals. Even then, each shows up with his own goal.

The work that they engage in: do they realize that it’s also meant for them?

Your goal is simply to help them get to the next step in their journey, not the next step in your vision.

If you’re truly interested in furthering the organization’s vision, you’re required to pay attention to the individuals within. No shortcuts.

Do Not Lead, Serve

A true leader doesn’t seek power, but empowers others.

You earn trust, a rare asset around here, when they’re convinced that you don’t intend to assert authority over them.

Seek Growth

Ownership demands obedience. Ownership is born of control and is hardly a partnership.

Good partnerships are transactional. Great partnerships seek growth. You are both gurus and students for each other.

Even the new kid on the block has something to teach you, if you’re willing to learn.

What Are You Solving For?

Indians had made the mistake of turning a blind eye to colonial power, which cost them their freedom.

The incumbents occupied themselves in building superlative temples instead of suffocating the insurgents. And the rest is history.

Hiding behind convenience is irresponsible. Leaning into discomfort pays off.

What’s the problem you’re solving for? How can you build on existing assets and experience? What’s the difficult part? After your strategy launches, what new assets will you now own?

Love Note

We’re handed a to-do list and are expected to get it done. There’s the ‘what’ but no ‘why’ and ‘how.’

Unfamiliarity, contradiction, and nebulosity create chaos. Take back control and kick out the chaos once and for all.

This is not unfamiliar at all. Tucked behind the unfamiliar faces and unfamiliar walls is the ‘Familiar.’ These are not others, they’re ‘Yours’ which is why they’re also mine. This is not somewhere else; this place is ‘Yours’ which is why it’s also mine.

It wasn’t a to-do list; I was handed a love note.

Thank you.

Tension, Then Release

Work, work, break. Work, work, break.

Break is not vacation. It’s still work, just a different type.

Tension and release create forward motion.

Showing Love for Others

No shame in being bold in your love.

Who knows if this is your last chance?

Generosity

Generosity implies service. Service doesn’t always imply generosity.

Generosity’s unique flavor: confidence in ourselves, and confidence in our Caretaker.