In Summary…

The long run is made up of a bunch of short runs.

Before you log off for the day ask yourself:

1. What did I accomplish?
2. What did I learn?
3. Based on No. 1 and No.2, what will I do next?

Go Explore!

What’s going on outside? To the spectators observing from inside, they resemble hordes.

Just because you don’t understand it:

…doesn’t mean it’s false.

…doesn’t mean it it’s trivial.

Go explore the territory. Keeping to known territory blunts any chance for improvement.

Reverence

Mary Kay Ash said the key reason she was able to build a successful cosmetic juggernaut was simply, ‘no matter who I came in contact with, I pretended that they had a sign around their neck that said make me feel important.’

This is a good reminder for us marketers, as it is for our sales teams.

Looking at another human is like looking into a mirror: do you see the Divine? There He is!

It Matters

Half-hearted is no way to be in this world. It’s abusing the generosity of our past selves, our ancestors, and God.

The work matters.

If you don’t have the time to do it, pass the responsibility to someone who does.

From the Seat to the Street

What’s happening out there?

How will you know from sitting in your chair?

Now

‘Grass is greener’ gives hope; it’s not a cop-out.

There will always be weather tomorrow. That’s why the best time is. Now.

Chance of a Lifetime

We’ve become good at narrating problems; what we need is execution.

Health care is a multi-trillion-dollar operation and you’re helping to run it.

Your turn is now; this moment is just as good as any other. Saying ‘if only’ is a way to hide.

In this connected world, find the people who share your vision and go.

Do not waste the chance of a lifetime. You don’t need more time; you just need to decide.

Daily

What asset do you want to own by the end of this year that you don’t have right now?

What can you do every single day this year to attain it?

Every single day is a lot of days. Fight the urge to skip here and there because the long run is made up of short runs!

The Fastest Path

If you’re in the business of marketing, you’re in the business of changing behaviors.

The fastest blue-line path to changing behaviors is through connections. No connections, no change.

Limited Distribution Drugs

Almost 70% of health-system specialty pharmacies fill <50% of all specialty prescriptions written from within their health system. Yikes!

According to an article published in AJHP, the top 4 challenges for health-system specialty pharmacies are (1) access to payer networks, (2) ability to hire and retain qualified staff, (3) shrinking reimbursement from payers, and (4) access to limited distribution drugs.

Pharmacies with high prescription volume were most likely to successfully access limited distribution drugs.

How can health-system specialty pharmacies drive overall volume to create favorable business conditions for payer contracting and access to limited distribution drugs?

What is your role in this? After all, our customer’s problem is our problem!