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Market Access Strategic Execution Consultant

Krishna Patel

Freelance Market Access Strategic Content Developer

Purpose Comes First

Purpose Comes First

‘The meaning of life is to find your gift. The purpose of life is to give it away.’ -Pablo Picasso

Put another way: what I have is God’s gift to me; what I do with it is my gift to God.

The purpose is our backbone and insulates our self-esteem. Purpose enables us to live a passionate, inspired, and motivated life—a life we want to share with others.

When we aren’t pursuing our purpose, troubles arise. If there’s no purpose, the end of financial security and social connections is near.

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Dancing In a Partnership

Dancing In a Partnership

In every partnership there actually 3 relationships:

  1. Your relationship with each other
  2. Your relationship with your purpose
  3. Your partner’s relationship with their purpose

If you can’t dance the way you want to, be curious about these 3 relationships to find a path forward.

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Humility Is Nourishing

Humility Is Nourishing

Ego and pride end more relationships than anything else: ‘I’m in the right, I know best, he’s wrong.’

Humility builds relationships. It’s also difficult which is why it’s for the emotionally fit.

Notice an expertise of theirs that you’ve taken for granted. Let them know about this extraordinary characteristic of theirs.

Every day we get a chance to be humble. It’s nourishing.

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Turn Off Your Lens

Turn Off Your Lens

Attention is one of the greatest gifts you can give someone. One of the best ways to give attention is seeking to understand their goals without editing them to suit yours.

We automatically put others’ goals through our own filter and lens, which may be too big or too small.

Your perspective is important, but the point here is not to project or predict. The point here is to empower them.

Listen to their reasons, what motivates them, and why. You will learn from this, too.

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Help Them Lead Themselves

Help Them Lead Themselves

Everyone has a purpose, even if they don’t realize it yet.

  1. What’s really important to you right now?
  2. What do you need to get there?
  3. Is there anything I can do to help you?

It’s purpose by which we can live a passionate, inspired, and motivated life.

Helping them lead themselves means you get the pleasure of living alongside someone who’s fulfilled.

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Support Their Goals, Not Yours

Support Their Goals, Not Yours

Strategists, writers, editors, and creatives all work to meet the organization’s goals. Even then, each shows up with his own goal.

The work that they engage in: do they realize that it’s also meant for them?

Your goal is simply to help them get to the next step in their journey, not the next step in your vision.

If you’re truly interested in furthering the organization’s vision, you’re required to pay attention to the individuals within. No shortcuts.

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Seek Growth

Seek Growth

Ownership demands obedience. Ownership is born of control and is hardly a partnership.

Good partnerships are transactional. Great partnerships seek growth. You are both gurus and students for each other.

Even the new kid on the block has something to teach you, if you’re willing to learn.

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What Are You Solving For?

What Are You Solving For?

Indians had made the mistake of turning a blind eye to colonial power, which cost them their freedom.

The incumbents occupied themselves in building superlative temples instead of suffocating the insurgents. And the rest is history.

Hiding behind convenience is irresponsible. Leaning into discomfort pays off.

What’s the problem you’re solving for? How can you build on existing assets and experience? What’s the difficult part? After your strategy launches, what new assets will you now own?

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