Enrollment

They’ve come to expect their world to be a certain way.

If you want their enrollment in your expedition, you must give them familiarity.

Let them have it.

‘If you give them what they want, they’ll give you everything you want.’

Possible

Everything is possible in the beginning.

The good news is, today is the beginning of the rest of your life.

Eagerly engage with the possible. It’s the better alternative to getting the same results by following the same recipe.

No ‘But’

The volunteer firefighter and the trapped person may both be inside a burning building, but their work is very different.

One says, ‘Let’s do this’ whereas the other says ‘I’m doing this, but I hate it.’

Drop the ‘but.’

Working stress-free is a choice.

Now

The perfect time to start will come when you decide to start.

Make a decision to move forward and watch yourself move forward.

Turn Heads

You won’t turn heads by consuming and enjoying yourself.

There are plenty of those around here.

Share Ideas

Sharing a pizza means you’ll run out.

Sharing ideas means you’ll build trust, authority, and a positive cycle of better.

Think, Think, Act

Changing their minds is different than arguing.

Changing their minds takes patience, skill, and insight—not impulsive force.

Think twice before acting.

Goal

Where are you going?

If you don’t plan your time, money, and energy, someone else will help you waste them.

Story Your Way Out

It’s easy to maintain a grey cloud. You can repeat stories about your sullen self. Again and again, to keep the story fresh.

Clear the skies by repeating stories about your feats. Again and again, to keep the story fresh.

No one knows you better than yourself.

You’ve survived the toughest of times. Tough situations build tough people.

New

You’re introducing into the market something that’s going to bend the curve and make an impact.

The market doesn’t know it needs your work because it’s never seen it before.

That’s why at some point you need to pause on ad boards and unapologetically fight.