Preparation

‘The best preparation for tomorrow is doing your best today.’

Disinhibition

We tend to act more freely and adopt personas that feel true to us. In the online stratosphere.

Why not in the troposphere where it actually counts?

‘Work like you don’t need the money. Dance like no one is watching. And love like you’ve never been hurt.’ -Mark Twain

Don’t Waste it

This opportunity that you’ve been handed will soon leave. Don’t waste it.

Spend time where you personally add the most value.

Do it Right the First Time

If you’re going to do it, do it right.

Unless you have the time and resources to redo it.

Is it Worth it?

Yes, it is…if it kept its promise.

Your customers will quickly forget the thrill of a low price but will remember the pain of a broken promise.

Illusory Superiority

You can spot a driver worse than you, but you may never find a driver better than you.

That’s because we are all the best drivers!

We may all be the best drivers, but the ones who work to overcome their shortcomings become better than even the best!

Alliances

Building alliances means picking someone over another.

Use the mathematics of alliances to create status roles that then lead to demand generation.

Different

Your product will only earn widespread adoption when it’s much better than the status quo.

Don’t fear being different because ‘better,’ by definition, is different.

Never Too Late

If it’s the wrong bus, get off. It happens to the best of us.

Even though it was hard to catch, you got a seat, and it’s getting dark outside, get off.

Staying on it won’t make it right.

Worth It

Don’t run the other way because it’s too difficult.

Today’s workout will become tomorrow’s warm-up.

Among all the reasons to give up, there’s a single reason to hit it out of the park: because you care enough.